Complete Leader Articles

Agility and Experimentation: An Innovator’s Advantage Academy Update

By Dale Dixon, "The number-one threat to old and big brands is the lack of agility. We must react at the speed of market, or faster." Dr. Evans Baiya Jennifer Didonna has worked at Better Business Bureau Northwest + Pacific for two months as the marketing coordinator. In mid-October, she experienced a day with the Innovator's Advantage... read more


Price Associates is pleased to announce that Holly Mitchell has joined the team at its Boise office. Holly is a leadership coach, sales trainer, and speaker. She works to empower businesses and individuals to transform their sales strategies, leadership skills, and company cultures—and reach their highest potential. Her work focuses on training... read more

Your Body as a Decision-Making Power Tool

By Jalene Case Plugging into our bodies’ way of communicating is like using a decision-making power tool. It quickly drills to the core. Whether we’re struggling to make tiny, seemingly inconsequential choices or gigantic, clearly life-changing decisions, our bodies know the answer first. It’s easy to rush through life without taking time... read more

7 Questions to Ask Before Hiring an Executive Coach

by Whit Mitchell I was recently called by a young, first-time CEO of a software company in Boston who was looking to hire an executive coach. She announced that she would interview others and me, and then make a decision. I told her that I had some questions to make sure it was the right “fit” before agreeing to work together. She had 30... read more

4 Ways Leaders Can Grow Their Influence At Work

By Ron Price & Stacy Ennis,, October 2019 Building influence and engagement through character, expertise and position
 One of the long-term challenges for leaders in the workplace is how many employees feel powerless. For many years, employee surveys around the world have measured levels of engagement as high as 70% or more. What... read more

Four No-fail Selling Techniques

By Holly Mitchell Early in my sales career, I landed a golden opportunity with a high-end customer who had already identified she needed what I had to offer. All I had to do was gain her trust and become the expert in her eyes. The only thing standing between me and sealing the deal was my ability to listen, ask the right questions, and shine... read more

How to Lead When You Don’t Have a Title

By Ron Price How many times have you encountered someone at an event and knew by their demeanor, the way they spoke, the way they interacted with others and how others responded to them, just by their very presence that they were a leader? Their leadership wasn’t forced, they weren’t the loudest person in the room, the one with the nicest suit... read more

10 Ways Women Can Grow Their Influence at Work

By Stacy Ennis,, September 2019 As women, we have experienced great strides in the past few decades. But still, we’re statistically at a disadvantage: only one in five senior leaders are women, and only one in twenty-five are women of color. A staggering 93.4 percent of Fortune 500 CEOs are men, and only one is a woman of color... read more

Why Self Objectivity Matters in the Workplace

By Mindy Bortness, I want you to own your stuff. It’s as simple and clear as that when I’m working with anyone in an organization, from the leaders to employees (and even potential employees as they are interviewing). I remember a time when I was working with a group of individuals, and one woman in particular stood out. I gave her, and the... read more

Jaime Lisk Joins Price Associates Team

Price Associates is pleased to announce that Jaime Lisk has joined the team at its Boise office. Jaime is a leadership coach, facilitator, and trainer. She has experience as a consultant in both private and public sectors in a variety of industries. Notable partnerships include pharmaceutical, healthcare, advertising, government, nonprofit, and... read more