Customer Focus

Definition: A commitment to customer satisfaction.

Customer focus is the ability to consistently build long-term relationships based on the delivery of a service, product or value. Plainly said, customers define value. A successful leader has a deep understanding of the customer’s needs. The essence of customer focus is building a relationship with your customers that they would like to continue. In this section, you’ll learn techniques for building high-trust relationships, focusing on a combination of character and competence.

Join our community to learn more about customer focus skills, and to access resources and activities to help you along the way. 

7 Questions to Consider Before Developing In-House Technology for Your Business

By Dr. Evans Baiya

Embracing the latest technology can help companies advance their processes, expand to new markets, improve customer experiences, and even attract younger employ

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Community is the New Advertising

By Courtney Feider • 3 min read

There is a sea-change afoot in the way the world connects. For a couple of years, this has been brewing in the share economy, manifesting in an explosion of B-C

TCL Video Series: Customer Focus with Whit Mitchell

TCL faculty member Whit Mitchell talks about how Customer focus is recalling from day one that the most important customers you have are the people who are directly reporting to you.